Free Essays on Role Of The Government In Healthcare

Asset assignment: Changing the Face of Health Care in the United States Unique Social insurance assets use, could the United States build up a progressively effective framework? On the off chance that the Government and the Private Sector attempting to cooperate all Americans could have quality, reasonable and get to. By diminishing the quantity of offices, consolidating as well as expelling superfluous and repetitive, included the framework it could be smoothed out serving to piping most the dollars into real patient consideration, reemphasizing the patient the genuine core interest. Using Healthcare Resources In the cutting edge, optimistic, politically right, affected society that is America we are at the base of the heap with regards to meeting the essential needs of our own general public, presently an enormous portion of Americans don't approach quality human services administrations and a few Americans to none. Some have essential administrations, work all day however when significant disease strikes what little they have aggregated dissipates in the blaze that is the expense of human services. Ought not all Americans approach quality social insurance? Government, the Federal, should step up to the notorious plate playing a position of authority in the U.S. Social insurance framework. Accessible conveyance of value social insurance ought to be of essential concern. This isn't just evident on the grounds that it is others conscious, the correct thing, yet for conservative focal points. The economy is dependant on an, if unsettled, in any event a sound work power. This has been concent rated relentlessly by large business searching for approaches to expand efficiency. In the past doctors have been on the whole against government association in human services, clamming no huge government it will demolish our social insurance framework. The loss of control for example treatment choices, by doctors to Insurance Companies, is a little piece of the disappointment felt by doctors as well as patients and there families. Doctors additionally face quickly falling repayments and expanding costs o... Free Essays on Role Of The Government In Healthcare Free Essays on Role Of The Government In Healthcare Asset portion: Changing the Face of Health Care in the United States Theoretical Human services assets use, could the United States build up a progressively proficient framework? In the event that the Government and the Private Sector attempting to cooperate all Americans could have quality, reasonable and get to. By diminishing the quantity of offices, consolidating as well as expelling superfluous and excess, included the framework it could be smoothed out serving to piping most the dollars into real patient consideration, reemphasizing the patient the genuine core interest. Using Healthcare Resources In the advanced, optimistic, politically right, affected society that is America we are at the base of the heap with regards to meeting the essential needs of our own general public, as of now a huge portion of Americans don't approach quality medicinal services administrations and a few Americans to none. Some have fundamental administrations, work all day yet when significant disease strikes what little they have aggregated dissipates in the blaze that is the expense of medicinal services. Ought not all Americans approach quality human services? Government, the Federal, should step up to the notorious plate playing a position of authority in the U.S. Social insurance framework. Accessible conveyance of value medicinal services ought to be of essential concern. This isn't just evident on the grounds that it is empathetic, the proper thing, yet for efficient points of interest. The economy is dependant on an, if distraught, in any event a solid work power. This has been concentrated relentlessly by large business searching for approaches to expand profitability. In the past doctors have been on the whole against government association in human services, clamming no large government it will demolish our social insurance framework. The loss of control for example treatment choices, by doctors to Insurance Companies, is a little piece of the disappointment felt by doctors as well as patients and there families. Doctors likewise face quickly falling repayments and expanding costs o...

Free Essays on Long Days Journey

The play Long Days Journey into Night makes a world wherein correspondence has separated. One of the incredible clashes in the play is the characters' uncanny powerlessness to convey in spite of their steady battling. For example, the men regularly battle among themselves over Mary's compulsion, however nobody is happy to stand up to her straightforwardly. Rather, they permit her to deceive herself about her own fixation and about Edmund's disease. Edmund and Jamie don't convey well until the last demonstration, when Jamie at last admits his own envy of his sibling and want to see him come up short. Tyrone, similarly, can just scrutinize his children, however his obstinate nature won't permit him to acknowledge analysis. All the characters have issues that remains to be worked out, yet they experience difficulty doing as such in a useful style. A large portion of the bones that need picking develop before, which is strikingly alive for the Tyrone’s. Mary specifically can't overlook the past and all the fantasies she once had of being a pious devotee or a piano player. Tyrone too has consistently had high trusts in Jamie, who has been a nonstop dissatisfaction. All the contentions and the issues from the past can't be overlooked, and, truth be told, they appear to be destined to be remembered for quite a while. It is essential to take note of that Long Day's Journey into Night isn't just an excursion forward in time, yet in addition an excursion once again into the previous existences of the considerable number of characters, who constantly plunge once more into their old ways of life. The peruser is with the acknowledgment that the family isn't gaining ground towards improvement, yet rather consistently sliding into despair, as they stay bound to a past that they can neither overlook nor pardon. The play is even more terrible in light of the fact that it leaves little trust later on; in fact, the future for the Tyrone’s must be viewed as one long pattern of a rehashed past bound in by liquor and morphine. This play was granted the Pulitzer Prize when it was first distributed, and it has stayed one of the most admir... Free Essays on Long Days Journey Free Essays on Long Days Journey The play Long Days Journey into Night makes a world wherein correspondence has separated. One of the extraordinary clashes in the play is the characters' uncanny powerlessness to convey regardless of their steady battling. For example, the men frequently battle among themselves over Mary's habit, however nobody is eager to stand up to her legitimately. Rather, they permit her to mislead herself about her own habit and about Edmund's disease. Edmund and Jamie don't impart well until the last demonstration, when Jamie at last admits his own envy of his sibling and want to see him come up short. Tyrone, similarly, can just reprimand his children, yet his difficult nature won't permit him to acknowledge analysis. All the characters have unresolved issues, yet they experience difficulty doing as such in a productive style. The majority of the bones that need picking rise before, which is amazingly alive for the Tyrone’s. Mary specifically can't overlook the past and all the fantasies she once had of being a religious woman or a piano player. Tyrone too has consistently had high trusts in Jamie, who has been a nonstop dissatisfaction. All the contentions and the issues from the past can't be overlooked, and, indeed, they appear to be destined to be remembered for quite a while. It is essential to take note of that Long Day's Journey into Night isn't just an excursion forward in time, yet in addition an excursion once again into the previous existences of the considerable number of characters, who persistently plunge once more into their old ways of life. The peruser is with the acknowledgment that the family isn't gaining ground towards advancement, yet rather ceaselessly sliding into despair, as they stay bound to a past that they can neither overlook nor pardon. The play is even more deplorable in light of the fact that it leaves little trust later on; to be sure, the future for the Tyrone’s must be viewed as one long pattern of a rehashed past bound in by liquor and morphine. This play was granted the Pulitzer Prize when it was first distributed, and it has stayed one of the most admir...

Nicki Minaj is Helping Fans Stay in School one Tweet at a Time

Nicki Minaj is Helping Fans Stay in School one Tweet at a Time Nicki Minaj is Helping Fans Stay in School one Tweet at a Time Nicki Minaj is Helping Fans Stay in School one Tweet at a Time Nicki Minaj brought music to her fan’s ears this weekend, but not necessarily in the way they expected. The world-renowned artist is known for encouraging her fans to get an education, whether that be in interviews or on stage. She even told Ellen’s beloved Sophia Grace and Rosie, a.k.a. the “I love pink!” girls to put books first and music second. They were eight and five, respectively. Well, it would seem like Barbie is taking the next step in encouraging young adults to stay in school by putting her money where her mouth is. On Twitter this weekend, she announced that she would cover transportation costs for the lucky winners of a musical.y contest so they could attend the Billboard Music Awards, no matter how far the journey. A 21 year-old student from Arkansas thought there could be better use for her generosity, tweeting, “Well you wanna pay for my tuition?” with an attachment of the poster child for reaction images, Wendy Williams. Nicki Minaj responded saying, “Show me straight A’sand I’ll pay it” This, of course, ignited a firestorm of fans asking for financial aid from their favorite rapper. She must’ve been feelin’ herself, because she responded to about thirty fans asking for their bank information so she could follow through on her promise. When will your fave ever? She finally put an end to the money madness, joking, “Its been fun. Let me make those payments tmrw then see if I have any money left.” Leave it to the queen of rap to give students one more incentive to stay in school and aim for the top. It’s nice to see a star as invested in her fans as they are in her. Get ready to hit the ground running studying for those final exams, as the queen says herself, Its so amazing, I figured out this world is ours for the taking. Update: Minaj is now  planning to launch a charity to help even more students with loans and tuition! About Kat StubingView all posts by Kat Stubing »

Banana Movie Analysis - 2034 Words

Movie Review Introduction Moana, a young girl, is set on an adventure to save her island and her people, even if it is against her father, the chief’s, wishes. This adventure began with a story passed on by her elders, and Moana feels like she is the one being called to go on the adventure. Moana is sent out into the ocean, a dream she has always wanted to fulfill since being a waddling tot, to find a god named Maui, who stole the heart of the mother island Te Feti. This, as told by the ancient story, was causing nature including plants and fish to die on surrounding islands and was quickly affecting the island, which Moana’s tribe has settled on. Throughout the movie, we see Moana facing many challenges as she conquers her mission. These†¦show more content†¦What is healthy aging? By definition, healthy aging is the â€Å"development and maintenance of optimal mental, social and physical well-being and function in older adults. This is most likely to be achieved when communities are s afe, promote health and well-being, and use health services and community programs to prevent or minimize disease.† There are five critical areas that are important to consider and incorporate into daily living when trying to accomplish healthy aging. These five critical areas include tobacco control, physical activity, social connectedness, and healthy eating and falls prevention. Moana’s grandmother displays many aspects of these five critical areas, which are important to healthy aging, a biological aspect of wellbeing and optimal living. Mainly, we see Moana’s grandmother living an active life, by dancing and constantly moving her body even when she uses a cane to help herself walk. As well, she is very socially connected with her community, and her family including her son the chief, his wife, and daughter Moana are very supportive and loving towards her, which is very important for healthy aging. With the resources the tribe has access to on the island, it is safe to presume she is eating a rather healthy diet and not smoking tobacco which are also part of the five critical areas, therefore important for healthy aging. Therefore, Moana’s grandmother is a good example of someone whoShow MoreRelatedDo the Right Thing Film Analysis1096 Words   |  5 PagesRight Thing Film Analysis â€Å"Violence as a way of achieving racial justice is both impractical and immoral. It is impractical because it is a descending spiral ending in destruction for all.†(Martin Luther King Jr.). Violence and racism are both important motifs in, Do the Right Thing (Lee, 1989). They are prominent in almost every scene of the film and lead to the climax when Radio Raheem is killed by the police. Spike Lee used many different directorial techniques in his movie. Heat and music wereRead MoreCelta Pre Interview Task Essay example1282 Words   |  6 Pagesintensive four-week course of study. Because of this, candidates need to be fully prepared for the demands of the course and show that they are able to research language structures, a skill required of ESL teachers. Keep in mind that we cover language analysis on the CELTA course, so we do not expect you to be an expert in grammar before the course starts. †¢ To help you please refer to a grammar book such as â€Å"Practical English Usage† by Michael Swan (Oxford University Press) or any other grammarRead MoreEconomic Perspective2203 Words   |  9 Pagesbuilding, Sam diverts his path to go through an open door rather than make the physical effort to open the closed door that is directly in his path. This is an example of: A) irrational behavior. B) a lazy person. C) marginal benefit-marginal cost analysis. D) programmed learning. 5. Economics may best be defined as the: A) interaction between macro and micro considerations. B) social science concerned with the efficient use of scarce resources to achieve maximum satisfaction of economic wants. C)Read MoreJuno - A Positive or Negative Affect on Teenagers? Essay1696 Words   |  7 Pagesdepicts a story of female character name Juno MacGuff, with an unexpected pregnancy leading her into an adoption rather than an abortion. The decision leads remarkable change of her sur rounding life in family and school. As the movie received numerous positive feedbacks, but the movie also portrays controversial issues such as rational decision of pro-life vs. pro-choice, consequence of unprotected sexual relationship of teens, and reality of parents’ reaction. 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To be a book wormer is not the hallmark of learned person. On the other hand Rocket Singh is also carrying the same message. Success isRead MoreChiquita banana case3460 Words   |  14 PagesContents Chiquita Banana Overview 2 PESTEL analysis for the European Union 2 Political: 2 Economic: 3 Sociocultural Factors: 3 Technological: 4 Legal: 4 Environmental: 5 Marketing Mix 6 Product: 6 Price: 6 Place: 7 Promotion: 7 SWOT Analysis 8 Strengths: 8 Weaknesses: 8 Opportunities: 9 Threats: 9 Internationalization Strategy and Viability 10 Chance: 11 Incoterm 12 Possible incoterms for the company 12 Solution 12 Appendix A 14 Works Cited 15 Chiquita Banana Overview ChiquitaRead MoreLife Of Pi By Ang Lee1701 Words   |  7 Pagesâ€Å"Life of Pi† Film Analysis Everyone grows up. Some sooner than others. It may be subtle, and it could be traumatizing. In â€Å"The Life of Pi† produced by Ang Lee, Pi got the latter. The major running theme throughout the movie is that the loss of innocence is something everyone goes through. Ang Lee shows this in the use of lighting, angles, and sound effects in multiple scenes. When Pi has to change his name because the kids at school were making fun of him, when he is forced to watch the tiger eatRead MoreGap Imc Plan3891 Words   |  16 Pagesdenim, khakis and T-shirts; footwear, personal care products, accessories and fashion apparel. The company sells its products through its retail stores, internet and catalog store. The stores of the company operate under the banners Gap, Old Navy and Banana Republic. The company is also engaged in wholesale and franchisee businesses. Gap operates about 3,100 stores in the US, Canada, France, Ireland, Japan and the UK. Gap is headquartered in San Francisco, C alifornia, the US. Our mission is to doingRead Moreap macro Essay6621 Words   |  27 Pagesthat is best in each case. Free Response Questions: Respond to the questions in the text boxes provided. In answering questions, you should emphasize the line of reasoning that generated your results; it is not enough to list the results of your analysis. Include correctly labeled diagrams, if useful or required, in explaining your answers. A correctly labeled diagram must have all axes and curves clearly labeled and must show directional changes. Clearly label each part of the answer. Only text

Much Ado About Nothing Character Profiles

Much Ado About Nothing characters are some of Shakespeares best-loved comedy creations. Whether it is Beatrice and Benedicks bickering or Dogberrys slapstick antics, the  Much Ado About Nothing characters are what makes this play so quotable and memorable. Lets delve in and profile the individual characters. The Lovers Benedick: Young, funny and locked into a love-hate relationship with Beatrice. He has been away fighting under Don Pedro, and upon his return to Messina, he vows never to marry. This slowly changes throughout the play — by the time he agrees to kill Claudio at the request of Beatrice, we know that he is committed to her. His sharpest weapon is his wit, but he meets his match with Beatrice. Beatrice: In many ways, she is very similar to her lover, Benedick; she is locked into the same love-hate relationship, is quick-witted and never wants to marry. The events of the play soon reveal the vulnerable side beneath her â€Å"hardened† exterior. Once she is tricked into thinking that Benedick is in love with her, she soon reveals her sweet, sensitive side. However, it is hinted throughout the play that Beatrice was once in love with Benedick, but their relationship went sour: â€Å"I know you of old,† she scorns. Claudio: One of Don Pedro’s men and a young lord of Florence. Although commended for his bravery in battle, Claudio is presented as young and naive. He is a difficult character to sympathize with because he is led purely by his courtly sense of honor. Throughout the play, he swings from love to despair to revenge too easily. In the first scene, he falls hopelessly in love with Hero (without even speaking to her!) and quickly takes revenge when he thinks he has been wronged by her. It is this character trait that enables the play’s central plot. Hero: As the beautiful daughter of Leonato, she soon attracts the attention of Claudio, who instantly falls in love with her. She is the innocent victim in the play when she is slandered by Don John as part of his plan to crush Claudio. Her sweet, gentle nature highlights her piety and contrasts nicely with Beatrice. The Brothers Don Pedro: As the Prince of Aragon, Don Pedro is the most powerful character in the play, and he is happy to use his power to manipulate events — but only for the good of his soldiers and friends. Don Pedro takes it upon himself to get Benedick and Beatrice together and set up the marriage between Claudio and Hero. Although he is a force for good in the play, he is too quick to believe his villainous brother about Hero’s infidelity and is too quick to help Claudio to seek revenge. Interestingly, Don Pedro makes half-advances on both Hero and Beatrice in the play — perhaps this explains his sadness in the final scene when he is the only nobleman without a wife. Don John: Referred to as â€Å"the bastard,† Don John is the illegitimate half-brother of Don Pedro. He is the villain of the play and needs little motivation to ruin the marriage of Claudio and Hero — in his own words, â€Å"I cannot be said to be a flattering honest man, it must not be denied but I am a plain-dealing villain.† Before the play begins, Don John had been leading a rebellion against his brother — which is the battle Don Pedro and his men return triumphant from in the opening scene of the play. Although he claims to be â€Å"reconciled† to his brother, he secretly wants revenge for his defeat. Leonato: He is the governor of Messina, father to Hero, uncle to Beatrice and host to Don Pedro and his men. His long friendship with Don Pedro doesn’t stop him from lambasting him when he sides with Claudio over his claims on Hero’s infidelity — he is probably the only character in the play with enough authority to give Don Pedro a piece of his mind. The honor of his family is very important to him, and he suffers greatly when Don John’s plan destroys this. Antonio: Leonato’s brother and father figure to Beatrice. Although elderly, he is loyal to his brother no matter what the cost. Minor Characters Margaret and Ursula: Attendants on Hero.Balthasar: An attendant on Don Pedro.Borachio and Conrad: Don John’s henchmen.Friar Francis: Devises the plan to redeem Hero’s reputation.Dogberry: a bumbling constable.Verges: Dogberry’s second in command.The Watch: They overhear Borachio and Conrad and discover Don John’s plot.The Sexton: Leads the trial against Borachio and Conrad.

Air Pollution Control Management 2 Free Essays

Air Pollution Control Management Better Air Quality in Asian and Pacific Rim Cities (BAQ 2002) 16 Dec 2002 – 18 Dec 2002, Hong Kong Convention and Exhibition Centre (HKCEC) Air Quality Management in Pakistani Cities: Trends and Challenges Dr. Noman Fazal Qadir Chief Executive GET Joint Secretary ARUP Islamabad, PAKISTAN email get@isb. paknet. We will write a custom essay sample on Air Pollution Control Management 2 or any similar topic only for you Order Now com. k ABSTRACT: As impact of airborne pollution been widely recognized, its management is considered as an important component in controlling AQ in the Asian Context. Important parameters and components of Air Quality Management are being discussed. AQ can be improved by integrating a number of technical and management options and financial incentives including, monitoring, evaluation and actions e. g. mission inventorization of various type of activities, estimation of EmissionLoad future projections, incorporate atmospheric dispersion models in pollution dispersion / dilution, initiate pollution index levels breports, direct indirect ecological damage and environmental damage by these emissions in urban environment, direct and indirect health impacts, share in the global climate change warming by this region, revise Emission Standards for various sources including vehicular emissions, policy options for adoption or Action Plans, calculation of effect of abatement and control measur es, establishment, improvement and implementation of air pollution regulations, regulations for development of NAAQS / IAQS, Emission Standards for sources, assess the efficiency of these measures in reducing these pollution levels , enhanced public awareness, and for transport sector (which is the main urban air polluter) better traffic flow and transport management / planning in the urban areas (which has not been given due importance until now in Pakistan), change of technology including fuel substitution conversion to less polluted fuels (e. g. low Sulphur / Lead fuels, CNG), development/enforcement of vehicular. .. eing monitored / dissipated with weather How to cite Air Pollution Control Management 2, Papers

How to Write a Controversial Essay Example For Students

How to Write a Controversial Essay Outline1 What is a controversial essay?2 How to write a successful, controversial essay?2.1 Choosing a topic and creating the thesis statement2.2 Creating an outline2.3 Generating ideas3 The outline of the controversial essay.3.1 Introduction3.2 Body3.3 Conclusion What is a controversial essay? Recently a work of thought in the genre of the essay has become very popular in educational practice. Really, the most popular assignment for college students is writing an essay. For ambitious students creating an essay is a chance to demonstrate their academic abilities and originality of thinking. Because writing makes their thinking visible. Some students like the process of writing, because there is an opportunity to realize their skills and bring worthy arguments. But for some of them writing the essay becomes a real issue. According to the purposes, there are various types of the essay, that are widespread in the world of academic writing.  For example, narrative, descriptive, expository, persuasive, critical controversial essay etc. If we are talking about art to persuade, so the important place here occupies a controversial essay. A controversial essay is a kind of writing work on the contradictory topic. Therefore, the author very often faces with the difficulties. There are different ways to organize this kind of essay. But the most prosperous one is presenting both sides of a contentious issue. In other words, the topic and thesis must be debatable. The purpose of the controversial essay is to convince the readers or the audience to agree with the author`s opinion, using research-based evidence. Thus this essay should be argumentative, persuasive and logical. The core point here is argumentation, as the act or process of forming reasons, drawing conclusions, and applying them to a case in discussion. In this kind of essay, we not only give information but also present an argument with the supporting ideas and opposing ideas of the disputable question. Argumentation helps to clarify, explain and illustrate the author`s opinion. So, the controversial essay is aimed at presenting counterarguments to the thesis of the statement and disproving them respectfully and critically. How to write a successful, controversial essay? In order to write a good controversial essay some stages should be followed: Choosing a topic and creating the thesis statement First of all, we need to choose and decide on a controversial topic. It means that the topic should be interesting and debatable, it should be something that can be considered from both sides. Then we need to brainstorm these both sides of the issue and write an argumentative thesis statement. The thesis statement should determine the scale of the argument and make the opinion that is open to discussing. The thesis statement must reflect clearly the purpose of the essay assignment. Creating an outline Before we start writing an actual essay, it is necessary to create an outline that will make the process easier and clearer.   An outline is an integral part of any essay writing process. This will help to follow correct argumentative essay structure and can be useful for ensuring that your work is on target and makes sense. Generating ideas After formulating the argumentative thesis statement, we need to think about a variety of supporting ideas, counter-arguments and ways to disprove these opposing views. One important concern in writing the controversial essay is to maintain your argument. To do this, you need to base your argument on strong evidence. In supporting the argument, in the role of evidence can be facts, examples, statistics, etc. Writing this type of essay, we should distinctively set a position and assert it using evidence obtained through extensive research. The task, therefore, is to convince the reader that our position is valid through the analysis of evidence from a number of sources. .uc9007af3df01005e8847f0211a0049c5 , .uc9007af3df01005e8847f0211a0049c5 .postImageUrl , .uc9007af3df01005e8847f0211a0049c5 .centered-text-area { min-height: 80px; position: relative; } .uc9007af3df01005e8847f0211a0049c5 , .uc9007af3df01005e8847f0211a0049c5:hover , .uc9007af3df01005e8847f0211a0049c5:visited , .uc9007af3df01005e8847f0211a0049c5:active { border:0!important; } .uc9007af3df01005e8847f0211a0049c5 .clearfix:after { content: ""; display: table; clear: both; } .uc9007af3df01005e8847f0211a0049c5 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uc9007af3df01005e8847f0211a0049c5:active , .uc9007af3df01005e8847f0211a0049c5:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uc9007af3df01005e8847f0211a0049c5 .centered-text-area { width: 100%; position: relative ; } .uc9007af3df01005e8847f0211a0049c5 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uc9007af3df01005e8847f0211a0049c5 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uc9007af3df01005e8847f0211a0049c5 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uc9007af3df01005e8847f0211a0049c5:hover .ctaButton { background-color: #34495E!important; } .uc9007af3df01005e8847f0211a0049c5 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uc9007af3df01005e8847f0211a0049c5 .uc9007af3df01005e8847f0211a0049c5-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uc9007af3df01005e8847f0211a0049c5:after { content: ""; display: block; clear: both; } READ: Brave New World Novel EssayThe outline of the controversial essay. A controversial essay like any other kind of essay generally follows the structure. It includes introduction, body, conclusion. Introduction This part of the essay gives us some background information according to the topic and denotes that this topic is disputable. The introduction should end with a thesis statement that provides the reasons for your position on an issue. The thesis statement is usually one sentence that shows the opinion of the author on the question. For instance, pop culture and advertising develop hand-in-hand nowadays: does pop culture impacts the advertising or vice versa? Body The main part of the essay provides the relevant evidence and the analysis of the thesis.   When the reason from the thesis is being discussed, it is important, to begin with, a topic sentence that reminds the reader of the author`s idea and presents the reason that will be argued in that paragraph. All evidence you give in this part should support your opinion. Depending on how long your argument is, you will need to dedicate one to two paragraphs to each evidence. Conclusion The conclusion plays an essential role in persuading the reader. It should lead the essay to a logical end. This part of the essay clarifies the significance of the topic in a broader context. It should not contain any new information. Some arguments can suggest solutions or make a prediction on the further development of the topic.

010 Topic and Research Questions Professor Ramos Blog

010 Topic and Research Questions Quick Write Quick Write What topic are you going to research? What questions do you have about the report? Specific Research Questions The topic or issue will help narrow down what you can research for your report. A specific research question will help focus your research to a specific area. A broad question like â€Å"What is global warming?† is way to big to write about and try to research in our time allotted. Plus, that one has already been answered. A better, more narrow question on this topic would be, â€Å"How does global warming affect the California shorelines?† This research question narrows down a broad topic and connects it to you. If you are a Business major, you might want to ask, â€Å"What are carbon credits, and how might they affect the California economy?† This question connects your interest or topic to your major. Report Purpose and Topic Answer questions. Review what is already known about a subject. Report new knowledge. I take your point The concepts we will be studying about writing also pertain to oral conversations. The templates from Chapter 12 show how to frame a comment in response to a discussion or argument. How to change a topic as well as how to be clear when speaking and writing. Reality is Broken Introduction What is McGonigal arguing for in her introduction? We will spend todays discussion framing our responses to one another. Chapter 12 helps us understand this idea. Take a look at the templates used to frame a comment in response to someone else.

s Life

Looking deeper into the story This Boy’s Life by Tobias Wolff, we can see the impact of growing up with one parent and the effects of not having a father. Growing up without a father can cause several behavioral problems and have a long-term impact on a child’s life. In my essay I will look into the life of Tobias Wolff and point out numerous behavioral problems that may have arouse from his lack of a father. At age ten, Tobias moved with his mother Rosemary to escape her boyfriend and attempt to get rich on uranium, from that age Tobias was left without a father. Tobias was to enter into puberty, the physical maturity of a boy to a man, without a father to talk to. This led him to an understanding of women that came from his friends and had no true basis or regard for the way a man should treat a woman. This point is relevant on page 44, where Tobias sends letters of his love to Annette with content of â€Å"Inappropriate settlements and declarations.† I believe that Tobias lack of a father figure also resulted in him having a lack of discipline. This lack of discipline is extremely evident when we look at his performances during and after school. I think that had Tobias had a father figure he would not have partook in many of the delinquencies he performed in with his friends. Not to be overlooked is his constant want to â€Å"reinvent† himself. Without a father figure to mold his son and teach him as a man, we can see that Tobias was in constant thought about who he really was, and most of the time who he wanted to be. Finally I would like to talk about the role of Dwight in his life. Although Dwight, in my opinion, meant well in disciplining Tobias I feel that Dwight had a contrary effect on Tobias’ life. As Dwight attempted to be a father figure for Tobias, and instill discipline in him, Dwight seemed to be pushing him away more and more, instead of embracing him. This tended to drive Tobias toward acts of delin... 's Life Free Essays on This Boy\'s Life Looking deeper into the story This Boy’s Life by Tobias Wolff, we can see the impact of growing up with one parent and the effects of not having a father. Growing up without a father can cause several behavioral problems and have a long-term impact on a child’s life. In my essay I will look into the life of Tobias Wolff and point out numerous behavioral problems that may have arouse from his lack of a father. At age ten, Tobias moved with his mother Rosemary to escape her boyfriend and attempt to get rich on uranium, from that age Tobias was left without a father. Tobias was to enter into puberty, the physical maturity of a boy to a man, without a father to talk to. This led him to an understanding of women that came from his friends and had no true basis or regard for the way a man should treat a woman. This point is relevant on page 44, where Tobias sends letters of his love to Annette with content of â€Å"Inappropriate settlements and declarations.† I believe that Tobias lack of a father figure also resulted in him having a lack of discipline. This lack of discipline is extremely evident when we look at his performances during and after school. I think that had Tobias had a father figure he would not have partook in many of the delinquencies he performed in with his friends. Not to be overlooked is his constant want to â€Å"reinvent† himself. Without a father figure to mold his son and teach him as a man, we can see that Tobias was in constant thought about who he really was, and most of the time who he wanted to be. Finally I would like to talk about the role of Dwight in his life. Although Dwight, in my opinion, meant well in disciplining Tobias I feel that Dwight had a contrary effect on Tobias’ life. As Dwight attempted to be a father figure for Tobias, and instill discipline in him, Dwight seemed to be pushing him away more and more, instead of embracing him. This tended to drive Tobias toward acts of delin...

Personal Leadership experience PowerPoint Presentation

Personal Leadership experience - PowerPoint Presentation Example These two areas needed funds to carry the commendable work and I personally believed that students could really do great job as fundraisers. The day I became the junior class president, I realized that if a person really wants to do something, he has the ability to do it through hard work and will power. It’s the strength of will power that can change the things for you. Indeed, as Vince Lombardi says, ‘contrary to the opinion of many people, leaders are not born. Leaders are made, and they are made by effort and hard work’. I can also cultivate exemplary leadership qualities through perseverance and commitment towards public service. I knew now that my dreams to become a senator would one day be realized! Junior class Presidency gave me opportunity to understand the problems of the fellow students and resolve their problems through innovative approach which not only earned me their confidence but they were also inspired to work towards the causes that were dear to my heart; community work and fundraising for autism and cancer. While the experience expanded my horizon of knowledge of human relationship, it also made me more aware of the wider implications of the responsibilities of a leader. Another thing that I realized was that I actually wanted to do work so that I can serve as an example for others and inspire them to emulate me in working towards the welfare of the people. My deep desire to wish my classmates in the graduation ceremony motivated me stand for senior class presidency which I won with thumping majority. This has inspired me to create visions and future goals that would facilitate easy communication and class reunions. I realize now that each of us has a ‘small leader’ within ourselves and each of us can make a significant difference to the society at large if we really wish to do. My sincere efforts were rewarded

The Legal and Ethical Environment of Business Essay

The Legal and Ethical Environment of Business - Essay Example This is not the case where recoveries can be made directly from the agent or person causing the harm, rather the principle behind vicarious liability is that an employer exerts control over the physical conduct of an agent and is therefore responsible for the harmful conduct. In a recent case, Arena Group 2000, the maker of a sign that fell on a San Diego man and paralyzed him, was held vicariously liable for the injury caused.2 There are also several cases where private actions for securities fraud under Section 10(b) show that corporate officers and law firms are being held vicariously liable for preparing misleading disclosure documents.3 It was held in this case that even where secondary agents are involved, where they participate in a fraudulent activity to an extent which could characterize them as authors or co-authors they may be liable for damages accruing from such harmful activity4. Another case where vicarious liability for tort was imposed upon an employer was in the cas e of American Society of Mechanical Engineers Inc v Hydrolevel Corp5 where common law agency principles were used to impute liability upon an employer in a position of sufficient authority to exert control.An employer can also become liable for vicarious liability for the harm caused by its employees under a theory of negligent hiring, where adequate checking of references and skills are not carried out by an employer before the hiring is completed6. The Strict liability rule may be enforced in corporations such as DWI and especially public corporations where the corporation will be expected to assume the liability for the tortious acts of its employees.

Blue Dart Express Limited Management Essay

Blue Dart Express Limited Management Essay On a late summer afternoon in May 2012, Ketan Kulkarni, Vice President and Head of Blue Darts Marketing, Corporate Communication Sustainability division, was working on the proposed future plans of marketing strategy in his plush office in Blue Darts head office in Mumbai. He had  a meeting scheduled with Tulsi Mirchandaney, Managing Director and Accountable Manager for Blue Dart Aviation to discuss the companys plans to address the intense competition and growing challenges of the express industry. Looking outside through the clear windowpanes, Ketan thought about the Blue Darts remarkable journey. Blue Dart was the leading express company in India, engaged in door to door pick up and distribution of packages, documents, and shipments in India and overseas. In its first decade since its inception in 1983, Blue Dart became the dominant player in the courier industry and in the next decade it surpassed all the competition and became South Asias premier number one express company in air and integrated transportation, distribution and logistics. In India, Blue Dart was one of the very few companies providing an array of services in air express (both domestic and international through DHL), air freight, ground and charters. It was a one stop solution for any logistical requirement. Blue Dart enjoyed a 45.9% market share and gained a significant increase in both, volumes and value. In the ground segment, the company garnered a market share of 12.4%. Blue Dart not only offered secure and reliable delivery of consignments, but also managed to deliver impressively on the financial front with the help of its widespread infrastructure network and aggressive growth strategies. Rs.10 billion in annual revenues was a remarkable landmark for any logistics company. Blue Dart managed better, leaping over the 11-digit barrier to record Rs. 14.89 billion in top line during FY2011. The company was established with a vision to be the best and set the pace in the express air and integrated transportation and distribution industry, with a business and human conscience. Through high quality and professional service, and use of sophisticated technology, the company was committed to meet and exceed customer and stakeholder expectations profitably. With a dedicated air and ground network optimized by cutting-edge technology, Blue Darts core competence was in the business of superior express delivery services, maintaining reliability levels of 99.96%. A people-first company, Blue Dart continued to deliver value to its stakeholders through its people philosophy and corporate governance, based on distinctive customer service, business ethics, accountability and profitability. The marketing strategies were of utmost importance for any company to become and to remain a market leader. Tulsi Mirchandaney summed up the marketing strategy of Blue Dart in India and outside in just five words Care Customer Addition, Retention Empathy. However, against the backdrop of volatile economic scenario of 2011, global economic crisis, and companys declining profits in 2012, the company needed strong and aggressive marketing strategies to hold and further strengthen its market leadership position. Ketan came out of his reverie as thought of the future marketing strategies and wondered whether the will be enough to meet 2012s target, especially when the profits declined by around 20% in the first quarter of 2012. With a cup of strong coffee in one hand, he started thinking about how to make Blue Dart grow faster and which marketing plans the company should implement to handle the multiple challenges. Company History In November 1983, three young entrepreneurs, Clyde Cooper, Tushar Jani and Kushroo Dubash identified tremendous opportunities in Indias expanding exports market and came up with an idea of delivering small packages and samples. On that date, Blue Dart was established in a space of 200 square feet under a staircase, with a capital of Rs. 30,000. Grit, determination and hard work propelled the young company from sorting and delivering a few dozen packages outside Mumbai airport on that first night, to handling nearly 200,000 shipments each day. In a study conducted by Dhristi Strategic Research Services in 2007, Blue Dart emerged as one of the strongest brands in India with amongst the highest top of mind recall. In its early days, Blue Dart forged ties with Gelco Express International, UK to introduce an international air package express service from India and thus enhance the value offered to its customers. In 1993, foreseeing the potential in India, Blue Dart decided to shift focus from international to domestic service. It went on to become the first Indian courier company to conceptualise domestic on-board couriers with a guaranteed 10:30 am delivery to major metros. In 1994, the company went public with an IPO of 2.55 million shares. In the same year Blue Dart launched its multi-modal, premium package delivery service DartApexà ¢Ã¢â‚¬Å¾Ã‚ ¢ (Air Package Express) and COSMATIIà ¢Ã¢â‚¬Å¾Ã‚ ¢, an advanced tracking and ERP system that redefined the industry. In that year, too, Blue Dart Aviation, a 100% subsidiary of Blue Dart Express, was incorporated and became the first private company to receive government approval for the operation of cargo aircraft in the country. In 1995, Blue Dart Aviation acquired two B737 aircraft and developed SMART (Space Management Allocation Reservations and Tracking), the first cargo reservations systems in India. The following year, Blue Dart launched the first jet express airline and also became the first express company to receive an ISO: 9001 Certification. 1995 was also momentous because in that year Blue Dart crossed Rs. 100 crore (US$ 25 million) in turnover for the first time. 1997 witnessed the launch of domestic charter operations and the signing of interline agreements with international airlines for distribution of bonded cargo within Blue Darts network. Today, these have extended to 26 operators and include bonded warehousing and transhipment facilities. In 1998, the company developed Indias first Load and Trim software for its aircraft, reducing handling time by 80%. In 1999, Blue Dart moved to its state-of-the art administrative, technology and operations Super hub and Headquarters, the Blue Dart Centre, in Mumbai. In 2001, a third Boeing 737 was added to the Blue Dart fleet. A year later, Blue Dart entered into a sales alliance with global leader DHL Express Worldwide. Today, DHL owns 81.03% stake in the company. In 2002, Blue Dart was re-certified to the new global ISO 9001 2000 standards for Design, management and operations of countrywide express transportation and distribution service within the Indian subcontinent and to international destinations serviced through multinational express companies. Blue Dart was one of the few Indian companies to get this certification. Blue Dart signed a pioneering alliance with the DHL Worldwide Express, the leading international air express company. Blue Dart also crossed 1,00,000 shipments per day. The fourth aircraft joined the fleet in 2004 and Blue Dart became the first private operator in India to receive approval from the Director General of Civil Aviation (DGCA) for undertaking heavy maintenance D-checks on its aircraft. Two B757 freighters the first in the Indian skies joined the Blue Dart fleet in 2006. In an effort to fortify its unique capability of offering the entire gamut of end-to end distribution solutions, Blue Dart launched its ground express service Dart Surface Line in September 2007 and inducted the third B757 freighter. In 2008 Blue Dart completed 25 years of facilitating trade and commerce. The land mark year also saw the launch of twenty-five new products and services to its customers. By 2011, Blue Darts infrastructure comprised a fleet of three Boeing 737 and four Boeing 757 freighters operating each night to the 7 main metros in India and offering a revenue payload of over 370 tonnes per night. It owned a flotilla of over 6,272 vehicles, 365 facilities including 7 aviation hubs and bonded warehouses, 56 domestic warehouses and 12 express hubs delivering excellence. [1] Current Operations Blue Dart offered express air and integrated transportation, distribution and logistics services and as part of the DHL Group accessed the largest and most comprehensive express and logistics network worldwide. It offered an entire spectrum of distribution services including international air express, freight forwarding, supply chain solutions and customs clearance. Blue Dart was the largest player in the domestic segment of documents and non-documents with 26 per cent market share in terms of tonnage. In terms of overall (domestic plus overseas) market share, it was the largest express company in India with a share of about 45.9 per cent. The company had a turnover of Rs 14.89 billion in 2011 and has had an annual growth rate of about 50 per cent while the industry growth rate has been hovering around 35 per cent. The company had showed a tremendous growth over the years (see Exhibit 1 and 2). The core function of Blue Dart was the physical transportation of a shipment from its origin to the destination which was performed by the operations department. The distribution system followed the hub-and-spoke concept, i.e., shipments picked up at a particular origin location were transported to the nearest hub, which in turn routed these shipments to the hub to which the destination location was attached. The destination hub routed the shipment to the specific destination location where the staff delivered the shipment to the consignee. (see Exhibit 3) Blue Dart offered secure and reliable delivery of consignments to more than 35,900 locations in India and to over 220 countries and territories worldwide through its integrated air support and ground network group company DHL Express. In 2011, Blue Dart operated through 1,342,677 sq. ft. of facilities and carried over 988.5 lacs domestic shipments and over 8 lacs international shipments weighing over 423,000 tonnes. Administratively, the company was organized into regional centers at six major cities namely, Ahmedabad, Mumbai, Delhi, Chennai, Bangalore, and Calcutta. Each regional center was responsible for a number of branch locations under which there were area locations. The company currently had around 7,800 employees. Each major branch had a team of operations personnel who managed the entire network, transportation and tracking of shipments. They also liaised with airline and transportation agencies and took care of scheduling out-bound couriers. Other responsibilities of the operations department included routing, sorting, security checking, fleet management, and customer billing. Commercial functions like finance and marketing were centralized at the head office in Mumbai. Its international out-bound gateways functioned at Dubai, Singapore, London, and Mumbai. The in-bound international gateway was at Mumbai which received packages from London, Frankfurt, Singapore, and Dubai. [1] -Company history was referenced from Blue Darts 19th annual report. The Express Industry Structure, Overview and Developments The express industry was a key enabler in facilitating trade and commerce because of the time-sensitive nature of most goods and the increasing demand for reliability, efficiency and speed. The Indian logistics industry was growing at a steady pace. The growth in this industry was largely driven by increase in trade, government policy reforms, increased spending on infrastructure, and the overall economic growth driven by the domestic consumption and growing affluence. The demand for express services was surging with each passing year and customer expectations had also risen tremendously. Today, the Indian express industry provided integrated, value-added, time-bound, door-to-door delivery of documents, parcels and merchandise. It supported industries such as electronics, telecommunication, IT, banking, retail, auto-components, textiles and apparels, gems and jewellery and pharmaceuticals. Moreover, with India recognized as an outsourcing destination, manufacturing sectors such as textiles, automobiles and pharmaceuticals were likely to witness increased activities in the medium to long term. In order to maintain competitiveness, companies operating in these industries were expected to outsource their logistics requirements to third-party logistics service providers and concentrate on their core-competency of manufacturing and marketing. Furthermore, the opening up of banking, insurance, telecom and retail sectors had increased the demand for value-added express services in India, as these were major user industries. The courier industry in India has expanded its horizon to provide a wider range of services. Whereas it started initially as a service provider for the document and samples demand of industry, it is now viewed as an important part of the supply chain for industries, which demand speed, reliability, security and just-in-time distribution. Though this market is still in its infancy in India, it is growing. Tulsi Mirchandaney, Senior Vice President, Marketing and Projects According to Anil Khanna, Managing Director, Blue Dart, the growth in the Indian economy and the overall economic scenario, fuelled primarily by domestic consumption, was promising. The Indian economy was poised to record growth between 7 and 8 per cent in the financial year 2012. The Indian organised Express Market (a part of the overall logistics market) was about 4500 crores2 and expected to grow at a CAGR of 17%2. This included organised Air Express and organised Ground Express which for 2011 were estimated at 2000 crores2 and 2500 crores2 respectively. This in itself was a strong indicator of the potential of the express industry. However, the logistics industry in India still remained largely unorganised and fragmented. The industry faced several challenges like high logistics costs, inadequate infrastructure, capacity constraints, low usage of technology, complex tax laws, over regulation, policy issues and lack of skilled manpower. The need for the highest levels of efficiencies still existed. Competitive Edge: Building IT for Business Agility Blue Darts Information Technology (IT) infrastructure remained one of its key differentiators and enabler to values. Blue Dart was always in the forefront of technology and its technology innovations played a key role in the companys premium positioning and in bringing global standards to the Indian customers doorstep. 2 AT Kearney figures from Blue Darts 2011 Annual report Blue Dart became an important part of the supply chain of many companies by providing integrated services. Blue Darts in-house IT team constantly developed technology solutions over the past seventeen years. Such has been the ramifications of these offerings that more than 79% of Blue Darts regular customers used it actively. These Home grown innovations included COSMAT IIà ¢Ã¢â‚¬Å¾Ã‚ ¢ (the tracking and ERP system), TrackDartà ¢Ã¢â‚¬Å¾Ã‚ ¢ (monitoring shipment status), MailDartà ¢Ã¢â‚¬Å¾Ã‚ ¢ (tracking shipments over e-mail), InternetDartà ¢Ã¢â‚¬Å¾Ã‚ ¢ (memory bank for shipments), PackTrackà ¢Ã¢â‚¬Å¾Ã‚ ¢ (tracking software for medium and large customers), ShopTrackà ¢Ã¢â‚¬Å¾Ã‚ ¢ (tracking and CRM tool for e-business portals), ImageDartà ¢Ã¢â‚¬Å¾Ã‚ ¢ (online download of proof of delivery challans/documents, to speed up the customers bill process, waybill issuance capability, customer directory, data upload and download of tracking information). The company also provideed econom ical packaging that facilitates customers sending documents at a price that includes door-to-door delivery service within India. These innovation solutions enabled the weaving of thoughtful information management to the logistics business. With this advanced technology support Blue Dart delivered door-to-door to over 13,000 locations in the country with an in-house team of experts to handle inter-state regulatory requirements. Quality levels were at 99.95% and were monitored daily. Blue Darts IT infrastructure strengthened both its business and marketing strategies. Blue Darts Marketing Strategies In 2011, a combination of new product launches and tactical shift in focus across sectors helped Blue Dart register growth in spite of an overall slowdown in the economy. For instance, in order to lessen the impact of the slowdown in client verticals such as automobile and realty, it consciously improved its focus on sectors such as health sciences and the spare parts segment of the auto sector. It also built on its exposure to high-growth segments such as e-commerce and SMEs and high-growth potential Tier-II and III cities in 2011. These put together helped the company grow its revenues and profits by about 34 per cent and 42 per cent by the end of quarter 3 in 2011. On various other fronts the company provided multitude marketing strategies. Product Offerings A combination of the right product mix helped Blue Dart build strong brand loyalty over the years. Blue Dart offered a range of products and services that could be customised to address individual requirements. Blue Darts core business was domestic door-to-door and integrated (air and ground) express distribution. Each product has been developed with a customer centric approach. The products were proficiently supported by cutting-edge technologies. Blue Dart offered express, air freight, ocean freight, supply chain solutions, customs clearance, project handling, freight forwarding, and charters through its synergies with the three DHL Business Units DHL Express, DHL Global Forwarding and DHL Exel Supply Chain. Air Express segment included Time Definite Solutions (Domestic Priority 1030, Domestic Priority 1200, Dart Apex 1200) and Day Definite Solutions (Domestic Priority, Dart Apex, Dart Surfaceline). Packaging Solutions included Express Pallet, Smart Box Ground Express, Time Definite Delivery, etc. The company also offered Cargo Solutions like Airport to Airport, Interline and Charters besides offering Festive Solutions and discounted Student Solutions. A recent addition to Blue Darts product portfolio was Import Express. It was the only service of its kind in India and offered door-to-door facility for importing shipments from over 200 countries. Services Blue Dart presented a range of services: Domestic Priority a fast reliable service for non-commercial documents and non-documents. Dart Apex supported reliable commercial distribution and supply chain requirements. Dart Surface line a reliable and secure surface option, and an airport to airport option included charter of aircraft for large volumes and urgent shipments. (See Exhibit 4) Blue Dart also offered some of the best services such as free computerized proof of delivery, real time tracking, regulatory clearance and free pick up from the location of the customer. The most used features were real time tracking and Money Back Guarantee (MBG) offered on specific shipments. The express services offered domestic priority for non-commercial domestic documents and small packages under 32 kilos. Freight services included domestic, early morning airport-to-airport deliveries to the seven metros in India. Charters also offered carriage of urgent and large volumes to eighteen airports in India and four international airports in the region. Solutions like Temperature Controlled Logistics (TCL), Dart Surfaceline Plus, Point to Point (P2P) and a host of value added services like Demand Draft on Delivery (DOD), Freight on Demand (FOD), Freight on Value (FOV), Cash on Delivery (COD) etc. represented tailor made services for specific industry requirements. Blue Dart was in the process of rolling out several sector-specific, innovative products and services in a phased manner, in line with specific needs and requirements of different industries like BFSI, Pharmaceuticals, IT, Consumer Durables, FMCG, Automotive, Retail, Textiles, Telecommunications etc.. These products provided the much-required flexibility to the shipper and consignee. Pricing Though Blue Darts offerings were known to be reliable, these were offered at a very high price compared to that offered by competitors. In India, where huge section is of middle class buyers, this pricing strategy was awkward. However, Blue Dart maintained the view that for customers, aspects like service quality, consistency, responsiveness and reliability were of paramount importance because these dimensions directly impact their business outcomes. Blue Dart held the view that when customers experience optimal service with Blue Dart, they do not mind paying a premium for these products. Connecting with Customers In such a competitive industry, Blue Dart tried to differentiate itself from its competitors by establishing its core focus on strengthening customer relationship and on making more effective use of the 4800 plus vehicles as mobile touch points. Blue Dart always made a conscious effort to create a bond with its customers. Perhaps, because of this, the brand became synonymous with value, quality, speed, efficiency, responsiveness and service excellence. Blue Dart constantly rolled out promotions for its customers to keep them updated on our various offerings. Blue Dart successfully ran a loyalty programme Blue Points: Returns to provide customers value while making shipments through Blue Dart. As part of the its ONE-RETAIL focus, the company regularly ran a retail store promotion drive across the country. Company had a dedicated team of specialists who provided the expertise for customs as well as regulatory clearances at all States within the country, to support seamless service to the customer. Customers Growth Strategy Blue Darts strategy was to focus on existing customers to scale up existing relationship. There was also a special focus to select high potential clients by offering them a lot more than what Blue Dart has been traditionally offering them. This strategy was expected to not only lead to revenue enlargement, but also to give an army of loyal customers. Positioning Blue Darts positioned itself to offer a consistent, premium, standardized quality of service. Its competitive advantage was driven by its extensive and consummate domestic network which was linked by some of the most advanced communications systems. Blue Dart was focused on carrying packages as its prime business, rather than as a by-product of a passenger airline. Blue Dart also had a dedicated self-sustaining aviation system to support its services, with its own bonded warehouses, ground handling and maintenance capability. Blue Dart envisioned itself as a warehouse in the sky creating a niche segment in supply chains that demand critical deliveries, low inventories and reliable and timely distribution. Blue Dart was now strategically positioned as the market leader in the air express segment. It also had an aviation system with an in-house ground handling and maintenance capability with stringent security and quality norms. Blue Dart also invested extensively in technology for integration, data flow and customer software for greater customer convenience and efficiency. Promotion Blue Dart was not known to be aggressive advertiser, but as aggressive marketer. Blue Dart tried to focus on the total customer experience the brand tangibles such as the retail outlets (service counters), vehicles, signages, etc, as well as the intangibles at the customer contact point. The company emphasized that the personal touch was essential and thus has also strengthened the areas of customer care centres. Blue Darts promotion method was to create a strong emotional connect with customers, in order to achieve brand strength, saliency and equity. Even its TV commercials and print ads tried to connect emotionally with customers. Blue Darts prime communication vehicle was PR land direct mailers, with support from a large sales force across the country to directly engage the customer. New Areas for Business Growth and Expansion Blue Dart already had an aggressive market share plans which aimed to increase its market share both in air and ground express divisions. For this, Blue Dart would have to grow faster than the industry. Blue Dart already identified some growth levers. One of these was adding lot of new products. The company has been regularly introducing new products such as the latest Go Green carbon neutral service and it intends to continue. The other growth lever was the sectorial focus. There were certain sectors that do not get impacted by a slowdown sectors like health sciences and the spare parts segment of the auto sector. Demand for streamlined supply chains from the auto, pharma, hitech and retail sectors was expected to drive growth. Thus, Blue Dart was detecting opportunities and offering sector specific solutions, which had and would help in the overall growth strategy of the company. Third, Blue Dart was focussing on verticals which were high-growth verticals like e-commerce. The company also identified small and medium enterprises (SMEs) as another growth lever and efforts had been underway to tap this segment across industry verticals, aggressively. For a company, which has probably focussed more on our large customers, SMEs thus offered an tremendous opportunity. Finally, the company was looking at geographic expansion. It intended to reach out to those towns and cities where it currently did not have any presence. Also, prior to this, in smaller cities, the company was more focussed on the in-bound side. It then realised that a lot of these tier-II and tier-III cities had a lot of out-bound potential. These provided additional opportunity for business expansion. Blue Dart planned to continue to focus on transit time improvements, and strengthening channels to gain further market share. Looking ahead Blue Dart has been able to differentiate itself and achieved scalability due to its focus on technology right from the early stages of its business. It was reflected in the way the company moved its products, in a manner which was more cost-effective, more fuel-efficient and more environment friendly. However, Blue Dart Express net profit declined by 19.47% in the March 2012 quarter. Blue Dart faced the challenges of increase in fuel cost, inadequate infrastructure, and increasing competition. But of these the biggest challenges was Infrastructure of both air and surface. Space at airports, airside and city-side infrastructure were often inadequate. In addition, parking bays, air-side/city-side access and traffic congestion adversely impact costs as well as service quality. Air express companies were constrained by the sizes of the facilities at the airports, as they have remained the same while the loads have increased many folds. It was estimated that though 70% of the freight transportation in India was through roads, National Highways constitute merely 2% of the total road network in India. Fuel prices were also a concern. In an industry, where space was a highly perishable commodity, any disruption in services, due to either natural disasters or manufactured reasons, affects us adversely, as the days capacity inventory was lost forever. Ketan Kulkarni, Vice President and Head of Blue Darts Marketing, Corporate Communication Sustainability division In addition to above problems, Blue Dart also faced a tough competition from multiple courier service providers. (See Exhibit 5 and 6) Thus an aggressive business and marketing strategy was the need of the hour. How Blue Dart would rise to the occasion remained to be seen. With this thought, Ketan Kulkarni was wondering how Blue Dart can further differentiate itself and would remain a market leader in the coming years. Exhibit 1 Financial Summary of the last five years (Rupees in Lacs) (Source: Blue Darts 2011 Annual report) Particulars 2007 2008 2009 2010 2011 Particulars 2007 2008 2009 2010 2011 Income from Operations 80,872 97,446 90,523 1,14,741 1,48,960 Other Income 311 1,071 760 532 2,426 Total Income 81,183 98,517 91,283 1,15,273 1,51,386 Total Expenditure 68,083 84,935 80,150 99,324 1,31,338 Operating Profit 13,100 13,582 11,133 15,949 20,048 Interest (Expense) 40 50 55 1 0 Gross Profit 13,060 13,532 11,078 15,948 20,048 Depreciation 2,403 1,657 1,776 1,922 2,160 Profit Before Tax 10,657 11,875 9,302 14,026 17,888 Taxation 3,664 4,140 3,232 4,589 5,664 Profit After Tax 6,993 7,735 6,070 9,437 12,224 Equity 2,376 2,376 2,376 2,376 2,376 Reserves 29,354 36,811 42,605 51,765 63,438 Gross Fixed Assets 25,692 28,562 30,036 32,544 39,326 Net worth 31,730 39,188 44,981 54,141 65,814 Book Value 133.72 165.15 189.57 228.17 277.37 ROCE (In percentage) 37.13 33.63 22.24 28.3 29.83 Exhibit 2 Income and Profit trends from 2007 to 2011 Exhibit 3: Shipment Movement from Pick up to Destination Exhibit 4 Services by Blue Dart Domestic Priority 1030 A guaranteed door-to-door time definite delivery of shipments by air the next possible business day by 10:30 hours, targeted at time-critical business-to-business needs. Domestic Priority 1200 A guaranteed door-to-door time definite delivery of shipments by air the next possible business day by 12:00 hours, targeted at time-critical business-to-business needs. Dart Apex 1200 A guaranteed door-to-door time definite delivery of commercial shipments by Air that require regulatory clearances and specialized handling on the next possible business day by 12:00hrs, targeted at time-critical business-to-business needs. Dart Surfaceline Blue Darts premium ground express service provides economical, door-to-door ground distribution solutions. Smart Box A convenient door-to-door service for cargo in two sizes 10 kilos and 25 kilos, available on air and ground express modes Smart Truck An intelligent pick-up and delivery vehicle that combines a number of innovative technologies including a route planner. Exhibit 5 Competitors TNT Express: TNT Express is the key leader not only in the Indian market, but also in the international market in the sector of global express services. They ensure timely and safe delivery of parcels, freight and document

Nature is as Man Decrees :: Writing Technology Invention Essays

Nature is as Man Decrees I found this assignment far more difficult than I thought it would be at first glance. While thinking about it on the way home from class, I discarded one idea after another because technology had touched nearly everything I would think of. As Dennis Baron, author of From Pencils to Pixels wrote, once we are used to certain technologies â€Å"we come to think of them as natural rather than techEven thinking about going to a national park, the truth is that just by setting it aside as a "natural" state...makes it in essence, not natural because were it not for the decrees of humanity, it would be over run with fast food stores and gas stations. In fact, sadly, writing is in one sense both creative and destructive to nature. A tree is destroyed for the very paper we write on. The question arose, is there really any such thing as natural in the 21st Century or is that a word that no longer applies in its truest sense. That, of course, led to thoughts on just what is "natural." My insti nctive definition of natural is that it is not influenced or hampered or changed by humanity. So in some regards I think my initial conclusion is correct, that at least here in the Midwestern area of United States, finding something in nature that was not influenced in some way by technology or human interference might prove impossible. So the words that would end up being my project ran round and round in my head on the long ride home, â€Å"Nature is as man decrees, hedged by his technologies.† Later on while still pondering exactly what to do in order to "create" a writing technology, I ended up, most often coming back to..."Well, if I was a Native American in this area and I wished to write something...what would I use?" We tend to have the idea that the people native to the area didn't use technology and thus could offer suggestions on what is natural. Still, that brings to the forefront, what is technology, because in reality the natives did use technology, if a pencil is considered technology, as Dennis Baron in "From Pencils to Pixels" asserts it is. He defines technology as â€Å"a way of engineering materials in order to accomplish an end† (37). So in this regard, sewing, tomahawks, and all the other tools we think of as Native American are technologies even if we don't see them on the same level as a computer.

Aristotle & Socrates Essay

Philosophy comes from the Greek roots meaning â€Å"the love of wisdom. † Philosophers are persons who have a compelling need to pursue wisdom. Since the beginning of time, wise man and women have dedicated themselves to asking â€Å"Big Questions†. Depending on the questions, there are various areas of philosophy including metaphysics, epistemological, axiology, ethics, aesthetics, political philosophy, social philosophy, and logic. Homework Make a â€Å"Creative† representation of someone (fictional or real) you consider a wise person. Be prepared to present it in class and explain what characteristics make a person wise. Archetypes Archetypes are basic images that represent our conception of the essence of a certain kind of person†¦. usually considered to be shared by all of humanity throughout time. Philosophical archetypes are philosophers who express an original or influential point of view in a way that significantly affects subsequent philosophers and non-philosophers. Western philosophy has been dominated by males of European ancestry. Relativism- Relativism is the belief that knowledge is determined by specific qualities of the observer. In other words, absolute (universal) knowledge of the truth is impossible; â€Å"one opinion is as good as another†. Philosophy week 2 Pre- Socratic philosophy: Asian sages and the sage The Sage The sage is an archetypal fig. Who combines religious inspiration with a love of wisdom? Found in ancient Asia, they are the oldest philosophical archetypes, identifying happiness and teaching the good life. Asian cosmology is not based on empirical (numbers, data, statistics) or scientific evidence. It contends (argues) that everything is working  harmoniously, following the Tao (Force or flow of energy in life), or the â€Å"path† or the â€Å"way† There is no separation between heaven and earth, divine and human, but is working together; all is one reality containing yin and yang. Yin represents earth, weakness, darkness, negative, and destruction. Yang represents heaven, strength, light, positive and construction. One cannot live without the other, keeping the universe in balance. Think Lao-tzu Confucius Siddhartha Gautama The Sophists (Meaning Wise in Greek) First professional educators, Charged fee to teach. Argued that the difference between a good and bad argument is custom and individual preference, nothing is bad or good in nature. They argued for relativism, both cultural and individual. Journal 3 Read pages 59-60 Reflect upon ways you have been a victim of ethnocentrism. Reflect upon ways you are ethnocentric Reflect ways America is ethnocentric. Since 911. The Person Socrates (470-399 B. C. E) was the first major western philosopher. He wrote no philosophy and what we know of him comes chiefly from his pupils Plato and Xenophon. Socrates challenged the sophists doctrines of relativism and moral realism he often taught that beauty and goodness determined by utility (If it serves a purpose) His Teachings Socrates is most famous for his style of philosophical inquiry known as the Socratic Method or dialectic. Education is supposed to draw knowledge out of you instead of riding with you like an empty vessel. Among his teachings, his most persistent command was know you. Believing an unexamined life was not worth living, he saw himself as a kind of â€Å"Physician of the soul. † He believed that the real person is not the body, but the physics-mind-soul. Journal 5 Read the trial and death of Socrates on pages 110-115 How does death and his art of dying relate to his teachings History Plato was a member of the Athenian aristocracy and Socrates’s most favorite and important student Athenian democracy was irrational mob rule. Founded famous academy to educate wise rulers In Plato’s metaphysics, the highest level of reality consists of timeless â€Å"essences† called forms. Platonic forms are independently existing, noncapital â€Å"some-things† Plato divided reality into to two world’s dualism. The highest level of reality is eternal and changeless being. The other is the evolving physical world, known as the coming According to Plato the sophists could not discover truth because they were preoccupied with the world of ever changing perceptions and customs. For Plato the chief distinction between knowledge and opinion is that knowledge is fixed, absolute and eternally true. Whereas opinion is unanchored and changeable. According to plait opinion lives in the realm of becoming truth and knowledge are found on the level of being. The Divided line 133-135. The simile of the sun 135-137 The Allegory of the cvae137-139 The divided line A+B= World of Forms (Being, Knowledgeable) C+D= Physical world (Becoming Opinion) Metaphysics | Epistemology(study of knowledge) | Higher Forms(Example: the good) | A: Understanding | Lower Forms(Example: Form human) | B: Reasoning | Sensible Objects (Example: Mother Teresa) | C. Perception | Images(Example: Mother Teresa’s Photograph) | D. Imagination | Simile of the sun Plato compared the absolute form of the good to the sun; the good makes the existence of everything else possible. The good cannot t be observed by the five senses and can be known only by pure thought or intelligence. It is the source of both the value and the existence of all other forms. Allegory of the cave In the allegory for the cave, Plato categorized three levels of awareness by referring to three distinct levels of reality: two levels of becoming and one ultimate level of being. Lowest Level: No imagination or perception Informed level: Wider range of basic understanding. Awakening Highest level: Soul has no need for perception or interpretation. The Republic (Socrates book for perfect utopia) Plato agreed that there is a reciprocal relationship between the individual and the kind of society in which he or she lives. The ideal state, for Plato, meets three basic characteristics 1) Nourishing needs, 2) Protection needs 3) Ordering needs These needs are best met by three classes: Workers, Warriors, Guardians or Philosopher – Kings. The republic contrasts two views of morality. The instrumental theory of morality asserts that right and wrong must be determined by the consequences our actions produce. The functionalist theory of morality holds that right and wrong can only be understood in terms of the way they affect our overall functioning as human beings. According to Plato, the just state functions fully; the unjust state is dysfunctional, only when all classes of people are virtuous according to their natures is the state whole, healthy, balanced and just. In order to be a just human being, balanced. Virtuous. – temperance, courage, wisdom, justice(essence and balance of the soul) Plato thought the worst kind of Gov. was a tyranny. And democracy was a tyranny. Democracy makes little tyrants out of everybody. Journal 6 According to Plato’s philosophy, please answer these questions: Carefully explain the relationship of the individual to the state in Plato’s Republic. Why is the relationship significant? What does Plato see as the most unjust type of person and state? Do you agree? Explain. Explain the origin and nature of democracy according to plan. Aristotle The person Aristotle was Plato’s most illustrious student and went on to be the personal tutor of Alexander the great. He eventually created his own school called the lyceum. In contrast to Plato, Aristotle introduced the idea of naturalistic or scientific knowledge gained from collecting facts and usual factual info to make the world a better place. Aristotle was a naturalist. Naturalism if the belief that reality consists of the natural world and that the universe is ordered. Everything follows discoverable laws of nature. His Philosophy Aristotle believed that form and matter can be intellectually separated but cannot live independently in reality. The form of something is called its essence. Matter is the common physical material stuff but it has no distinct characteristics without a form. Aristotelian form is that which is in matter and makes thing is what that is. So, individual things are â€Å"formed matter. † Aristotle argued that complete understanding of a thing required identifying its â€Å"four causes. † 1st cause: Material cause, the material thing is made of Cause: formal cause. The form the thing takes cause: Efficient cause, the triggering motion that begins the thing Cause: Final cause, the Telis, or the ultimate purpose for which the thing exists. In living things, Aristotle called the final cause, Entelechy, meaning having its purpose within. He believed every living thing had an â€Å"inner urge† or a drive to become its unique self. He believed nature was ordered and guided internally. Journal 7 Consider the quotes on page 153. Please write a few paragraphs for each one describing what they mean to you and how they relate to you. For Aristotle, psyche or soul is the form of the body. Soul is entelechy. Like every other instance of form and matter, for Aristotle the soul can’t be separated from the body and its body and it’s impossible to affect the body without also affecting the soul or to affect the soul without affecting the body. Aristotle taught that humans had a hierarchy of three kinds of souls, each higher level containing the aspects of the lower levels: 1st level: Lowest soul called vegetative or Nutritive, responsibility for absorption 2nd Level: the sentient or sensitive soul, registers all info regarding form of other things. 3rd Level: Highest Soul found in humans only, called rational soul, and includes the other two plus the capabilities for analysis, understanding relationships and decision-making. According to Aristotle the good is that which all things aim. It is their entelechy Eudemonia which often translated to happiness means being really alive rather than just existing. According to Aristotle happiness requires activity good habits and practical wisdom. Aristotelian moderation is based on the concept of wisdom hitting the mark between too much and not enough Virtue consists of hitting the mark or the mean but vice consist of being off by too much (excess) or too little (Deficiency) Journal 8 Read pages 172-176 Explain the importance of hitting the mark and character to Aristotle’s concept of happiness What is the principle of meaning? Philosophy study guide Academy- Alexander the Great An Unexamined Life Aristotelian Forms Aristotle’s Hierarchy of souls Aristotle’s Idea of a Good life Aristotle’s Teacher Entelechy Hitting the mark Lyceum Naturalism Plato’s 3 classes of people Plato’s feelings toward democracy Democracy Plato’s four cardinal virtues Plato’s teacher Platonic Forms Simile of the sun Socrates Death sentence Temperance The republic Three levels of human souls Tyranny journal 1 Wisdom | Knowledge | Theoretical Knowledge | Practical Knowledge | Belief | Mere Belief | Willed Ignorance | Definition and Examplesjournal 2 Write how each of the eight paths are relevant in today’s world journal 4 · Socrates’ â€Å"electric shock† effect on Athens resulted in death, however it gave him a place in history as a great thinker wise sage. From pages 87-95, read each quote in the margins · Please write the quote that shocks you and Reflect upon its meaning to you. Absolute truth is â€Å"Truth† with a capital T. What do we know so far? Modern Philosophy(How do you know that it’s true? ) After Christianity began to grow, most Europeans turned to god as the ultimate source of wisdom and the church as the ultimate authority. However, by the 17th century scientific ad advancements and the decline of the authority of a single church began the era of modern philosophy. It was a shift from metaphysics to epistemology. Rene Descartes(1596-1650) is the father of philosophy. He came up with rationalism. Dcccd. edu> then go to student services, then libraries. 3 ears of Western Philosophy- 1 Classical, what is truth? essentialism; Modern- How do you know it’s true? Rationalism; Rationalism is the epistemological position in which reason is said to be the primary source of all knowledge. Rationalist believe in the coherence theory of truth: that new or unclear ideas should be evaluated in terms of rational or logical consistency and in relation to already established truth. Rationalism says that abstract reasoning can produce absolutely certain truths about reality and that some truths can be discovered without observation, experiment or experience. These truths are innate ideas or a priori ideas. A priori can be known without experience or experiment but Posteriori ideas are derived from experience and experiment. However he arrived at the cogito, ergo sum, latin for â€Å"I think, therefore I am. † This, along with a satisfactory belief in god, stood as his undoubtable truth. Journal 9 Please do the philosophical queries(Green Boxes) on pgs. 252 and 253 Jeremy Bentham- resurrected hedonism, in direct response to the conservative ruling class in Britain. The result he created the â€Å"greatest happiness† principle also known as the Principle of Utility, that states we should always act to promote the greatest happiness for the greatest number. Benthams hedonic calculus was a crude method of reducing stress to simple calculation of units of pleasure versus units of pain. Psychological hedonism- pain and pleasure determine what we shall do Ethical hedonism- pain and pleasure point to what we ought to do. Bentham extended the ethical reach of the pleasure principle beyond the human community to any creature with the capacity to suffer. He argued that insisting that animals lack moral worth was akin to racism. John stuart mill He believed that there is an empirical basis supporting his claim that refined pleasures to crude ones. Mill disagreed with Bentham that all motives are egotistic and based his more refined philosophy in the social feelings of all people for unity with each other. Mill believed in the possibility of altruism, the capacity to promote wellbeing of others, he argued that the lack of altruistic feelings and ignorance of the higher pleasures were products of poor education and harsh conditions, not quality of human nature. According to mill, the selfishness and lack of mental cultivation are the chief causes of unhappiness, and can be cured with a proper education and legislation.

Accounting Paper “Tour Agency”

Accounting Paper â€Å"Tour Agency† A The London City Hopper is a new tour agency that has been launched with the sole purpose of improving the cost of tour travels in the city of London. Bearing in mind that Olympics will be held in this city in a few days, it is important to market London to the rest of the world as a suitable place for investments and tourism. One of the ways in which this can be achieved is through the creation of cheaper costs of travel so that tourist and domestic consumers can be in a position to move around the city easily. One thing that is important to understand is the average cost for a tour travel in London is about  £26.00. It is important to realize that lower prices attract more customers (Tirole, 1988, p.111). At this price, fewer members of the public and the visiting population would be willing to use tour agencies during their travels to London. Therefore, one of the key reasons why we have decided to launch the London City Hoppers is based on the fact that the costs offered by t he current tour agencies are high. London City Hoppers intends to make tour travels affordable so as to be able to accommodate people from all walks of life in the travel industry. Secondly, it is important to note that most of the tour agencies that are currently in operation with London, do not offer the same level of comfort as the one that this new tour agency is going to offer. Many of the tour buses that are used by many companies within London are a bit crowded. One of the key objectives that our management at London City Hoppers aims at fulfilling is the idea of increasing how the comfort of our customers. Customers enjoy being comfortable in any given service that they are getting. Martinez writes that customers actually become more comfortable when they realize that some services are more comforting that others (Martinez, 2008, p.114). This means that our tour agency will give customers the chance to compare our services to those offered by other companies. Unlike some of the agencies that use big buses that are sometimes uncomfortable to travel in, London City Hoppers aim at providing a 25-seater travel buses. This reduced capacity of the carrying capacity of our travel buses is aimed at increasing the quality of service. With a smaller carrying capacity, the needs of our customers are met at an individual level. Kensing explains that businesses that explore an extra function of meeting the needs of consumers at an individual level are able to win the hearts and minds of those consumers. Consumer tastes and preferences are sometimes shaped by the proper execution of this function (Kensing, 2004, p.241). London City Hoppers is therefore one of the best travels because most travel agencies are concerned with the net profits that they generate from their customers at not the level of satisfaction that their customers obtain in the long run. Kurtz writes that many business entities around the world are interested in only the profit that they generate. These businesses do not care about the quality of services and products that they give to their customers (Kurtz, 2008, p.34). Our tour agency would not like to emulate such cultu re. Quality service for our clients is our priority. In addition, our tour agency is open to suggestion in case our customers are not contented with our services. Rodger writes that allowing customers to give feedback on the quality of services that they get builds a cohesive relationship between the consumer and the service provider (Rogers, 2011, p.49). We are open to any recommendations that would help us serve our customers in the best way possible. Customers can post their feedbacks on our website www.londoncityhoppers.com on the section entitled customer reviews. This allows us to be able to know some of the areas that need to be improved so as to meet the diverse needs of our customers. It is also important to realize that our management does not only expect our customers to give positive feedback. We invite negative comments that are based on constructive criticism because we believe that improvements cannot be realized until there is a well defined communication between the management and the consumer base. Doran writes that negative feedback does not ruin a company but it is in fact a gift that allows any given company to look at it services from the dimension of another person and be able to make the necessary adjustments (Doran, 2008, p.63). London City Hoppers tour agency would also like to bring to your attention that our management is characterized by a high trained work force. We believe that employing a highly qualified staff minimizes the likelihood of errors in our service delivery. Pettinger writes that â€Å"High qualified workers are positive and committed† (Pettinger, 1998, p.55). This is because these workers are more flexible owning to the fact that they can be able to work in a range of different sections of a given business unit. High qualified and trained workers also builds the confidence of our customers in that a work force that is well trained is always equipped in meeting the needs of our customers which should be met with a lot of caution and keenness so as to protect the popularity of our company. Brown explains that the fact that high qualified workers possess knowledge allows them to be confident in what they are doing. This minimizes the level of staff turnover because fewer conflicts ex ist between the work force and the supervisors (Brown, 2005, p.436). With a highly qualified workforce, the safety of our customers is assured. Appendix A: Table showing the prices of key travel agencies in London (Hop on-Hop off tours). Selling Prices for our tickets at London City Hoppers Based on the table above it is clear that the average cost of a tour travel in London is about 20 Euros. Our new travel agency intends to create a flat rate of about 15 sterling pounds for adults and a flat rate of 10 sterling pounds for the child population. The initial capital that has been invested in the start of this company is about 18million sterling pounds. This capital has been used in the purchase of new vehicles to be able to meet the domestic demand within London City. This capital has also been used in the setting up if the necessary infrastructure to enhance the commencement of our operations. Projected estimate of the per Unit cost statement Items Rs (Amount in Sterling Pound) Purchase of Vehicles 6,000,000 Wages 2,000,000 Direct expenses incurred by company 1,000,000 Construction of Consumer stores/stations 3,000,000 Vehicle Maintenance 1,000,000 Salary of management team 1,500,000 Mitigation strategies and Damage protection 2,000,000 Insurance 1,000,000 Other expenses 5,000,000 Four Month Budget Statement showing the projected Budget for 4 months Item Projected Amount Direct purchase of vehicles 6,000,000 Wages of direct labor offered 2,000,000 Direct Expenses incurred by company 1,000,000 Prime cost 9,000,000 Construction of consumer stores 3,000,000 Vehicle maintenance 1,000,000 Salary of Management team 1,500,000 Damage protection Insurance 3,000,000 Other expenses 500,000 18,000,000 Sensitivity analysis Target Profit Sensitivity analysis Target Profit Any Business has to ends, either making profit or being unable to handle the competition posed by other related industries in the market. As we launch the London City Hoppers we are alert that we are likely to face competition from other more established companies. However, in order to handle this competition effectively, we have decided to use three strategies First of all, our tickets are going to be cheaper compared to many well established tour agencies. Cheaper prices are likely to attract more customers bearing in mind that discounts is an incentive in the market today. Second, we intend to buy newer models of vehicles so as to make sure that our customers are more comfortable compared to using older vehicles provided by other older companies. Finally, we intend to employ more domestic workers who are highly trained so as to improve the lives of our local population while at the same time we try to make profits. Because the starting capital is already available, the risk of fa ilure is at a minimum and therefore there is no sensitive issue that stands in the way of beginning the operations of the London City Hoppers C Recommendations for the Tour Agency and Conclusion One recommendation that I would give to the newly launches tour agency is that accountability and transparency is key if any business unit is going to succeed. Therefore, in order for the tour agency to be in a position to generate maximum profits, better supervision and monitoring of the company’s operations are required. McDaniel writes that better supervision increases the standards of the quality of service which in the wrong run improves business outcome (McDaniel, 2008, p.186). This would necessitate the posting of highly trained supervisors in every branch of this tour agency who would do the auditing of daily transaction so as to reduce cases of corruption within the business unit. Improving environmental sustainability London City Hoppers tour agency will be involved in community service and in efforts to preserve the environment. This would involve donations to environmental societies so that efforts of environmental restoration at the local level can continue to be executed. Shastri explains that despite the fact that many businesses are established with the aim of making profit, they have social and environmental responsibilities that they have to fulfill. This is because nature has to be constantly protected because failure to do so not only hurts the locals occupying a given area but also the business enterprise itself (Shastri, 2010, p.63).The management team of this tour agency is also looking at the possibility of purchasing a few electric cars so as to minimize the level of carbon emissions released into the atmosphere. Reflection on Assignment By undertaking this assignment, I have realized that for any given company to successfully venture into the market, proper planning and budgeting is required. This is necessary so as to avoid large amounts of losses that would have been prevented in the first place.